Hugh Hefner's Other Magazine Launch

Most people don't remember, but recently deceased Playboy magazine founder Hugh Hefner had a hand in launching another major American publication. In the March and April 1978 issues of Playboy they included preview inserts of the forthcoming Food & Wine magazine. Others were skeptical about the idea, but Hugh believed it could work and helped to give them much-needed exposure, no pun intended. The rest, as they say, is history. Click here to learn more about this story.

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